Obsessed with
clarity + connection
in media, in business, in design and art
I harness my obsession to help others connect with their audiences. Drawing on 20+ years of creative experience, I work with clients to get their message, work and products to land with the right people.

How I help you win
From one conversation to an ongoing partnership, engagements are flexible and dialed in to what you need.
An honest read
A critique, a site audit, a pitch review, or help getting you unstuck.
One sessionAn ongoing conversation
Two or four sessions a month, with a written recap and plan after each, plus email replies.
Monthly advisingA finished project
A written bio, a produced video, your story and messaging, a full web site, etc.
Projects
Real results
The work I do with my clients gets results. Here are a few examples.
Artists
I’ve worked with hundreds of artists over the past 10 years to bring their work from their studio to market and grow careers through podcasts, group exhibitions, solo exhibitions, feature videos, critique and advising.
Cultural orgs
For nonprofits and community organizations, I lead the in-depth discovery that I turn into strategic creative that translates a mission into more registrations, donations and sponsors.
Companies
For founders and companies, I strategize, position and build what’s needed to get more of the right people asking for a demo or quote, collecting leads or buying something directly.
“Throughout the process, George consistently offered thoughtful feedback and encouragement that helped me create a stronger and more cohesive exhibition.”
Thoughts
Natural Frequencies is my newsletter and essay mailer. Topics include everything from A.I. to mustard and from goofball dancing videos to design.
The most important avocado in the world
Read issueWho wrote this, really?
Read issueWhat’s this gallery thing?
Read issue
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What are you working on?
Let’s chat about what you’re making and where you need support. If I can help, we’ll chat about how. If I’m not a good fit, I’ll let you know.
15 minutes to see if we’re a fit.