Office of George Irwin. Designer, advisor, director.

Obsessed with
clarity + connection
in media, in business, in design and art

I harness my obsession to help others connect with their audiences. Drawing on 20+ years of creative experience, I work with clients to get their message, work and products to land with the right people.

George Irwin, seated in a wooden chair, in a gray sport coat and turquoise bolo tie.

Real results

The work I do with my clients gets results. Here are a few examples.

Artists

I’ve worked with hundreds of artists over the past 10 years to bring their work from their studio to market and grow careers through podcasts, group exhibitions, solo exhibitions, feature videos, critique and advising.

Cultural orgs

For nonprofits and community organizations, I lead the in-depth discovery that I turn into strategic creative that translates a mission into more registrations, donations and sponsors.

Companies

For founders and companies, I strategize, position and build what’s needed to get more of the right people asking for a demo or quote, collecting leads or buying something directly.

All case studies

“Throughout the process, George consistently offered thoughtful feedback and encouragement that helped me create a stronger and more cohesive exhibition.”

Ally Morgan, Fine art painter

Thoughts

Natural Frequencies is my newsletter and essay mailer. Topics include everything from A.I. to mustard and from goofball dancing videos to design.

Get Natural Frequencies delivered to your inbox directly. Unsubscribe anytime.

Read Natural Frequencies

What are you working on?

Let’s chat about what you’re making and where you need support. If I can help, we’ll chat about how. If I’m not a good fit, I’ll let you know.

15 minutes to see if we’re a fit.