The University of Texas at Austin

Design Theory, Design Systems, Typography, Design History, Identity Design, Graphic Design, Interaction Design, Industrial Design, Photography, Drawing

BFA, Design


George Irwin Consulting

Design Thinking, Digital Strategy, Product Development, Storycraft, UI/UX Design, Front-End Development, WordPress Magic, Client Services, Digital Marketing, Headache Relief

2013 – Present, Principal
On a given day I do everything from sales to copywriting, project management to UI and graphic design to hand-coding HTML5, CSS and PHP and restocking the coffee. However, I don’t work entirely alone; I do have a select network of experts to help me complete projects on time and on budget. And I always see personally that clients’ expectations are exceeded.

2008 – 2013, Moonlighter
I started as a freelance graphic and web designer while working full-time, and built my client base over time through word-of-mouth referrals. In 2013 I left my position with the University of Texas at Austin to consult full time.

Biggest Accomplishment: Keeping my clients very happy on an ongoing basis while supporting my family.

UT Austin College of Natural Sciences Communications

Project Management, UI/UX Design, Front-End Development, Branding, Digital Strategy, Client Services, Client Training

2010 – 2013, Senior Web Designer
As the sole web designer for a college serving 12,000 current students, 370 faculty members, and a complicated hierarchy of schools and internal organizations, I never had a dull day.

In concert with the Communications director, a graphic designer, and a writer, I helped update the college’s branding and led a full redesign of the College site.

Additionally, I designed and coded numerous external websites on various platforms, multiple email newsletters, and the college’s Quest application, served as a bridge between the Communication and IT teams, and hired and mentored new front and back-end developers.

Biggest Accomplishment: As part of the college website redesign project, I designed a UI system that allowed once separate and scattered School, Organization and Research Unit web sites to be brought into the main College site without sacrificing each groups’ individuality and autonomy. This created technical efficiencies for the College, provided a comprehensive web solution for its ever-increasing population of sub-units, and achieved a new level of branding consistency for the College and University.

UT System TeleCampus

Project Management, Client Services, Instructional Design, Product Development, UI/UX Design, Front-End Development, Client Training, Video Production

2005 – 2010, Senior Instructional Designer
My role at the UT TeleCampus was split between managing course production and contributing to “special projects,” which we took on to help other state agencies and supplement our operating budget.

Every semester I managed the production of 45 – 60 accredited online courses by 8 remote staff members across 3 campuses, served as their design mentor, led face-to-face trainings, and created, designed and built tools such as a dynamic, ADA-compliant template for online content module development.

I also produced custom fully-online courses for state clients, and was honored in San Francisco as a Computerworld Laureate for my UI work on a case-study-based course.

Biggest Accomplishment: Pushing the limits of instructional design, UI design and web technology to deliver an unprecedented platform for high school students across Texas.

I was the UI designer and front-end developer on a four person team that designed and built the award-winning TRACK website and application, a personalized online tutorial system that served 30,000+ Texas high-school students monthly. I hired and lead a team of freelancers in the (pre-CMS) production of 800+ pages of content.